With the help of social media listening, we were able to bring to life quotes from real patients and how they feel living with nasal polyps.
It all lived at thenextbreath.com/nasal-polyps, a digital hub where nasal polyps sufferers can learn about their condition and find new treatment options.
The work was adapted into 9 languages and used in 11 countries. It was also awarded with a Clio Shortlist and an Honorable Mention at the International Color Awards.